“And while the paperback book served decades of students so well, the new app gives us a chance to adapt this classic work to the new digital landscape, taking advantage of technology to literally enhance the experience Professor Albers intended.” “Albers’ ‘Interaction of Color’ was a landmark in the field of color philosophy,” comments John Donatich, director of Yale University Press. The app, which combines Albers’ traditional teaching methods with 21st-century technology, was created by Yale University Press and the Josef and Anni Albers Foundation and developed by Potion, an award-winning design and technology firm specializing in interactive experiences. “Interaction of Color” - Josef Albers’ iconic book that taught legions of students and professionals alike how to think creatively about color - has been given a modern makeover as an iPad app, just in time for the 50th anniversary of its publication by Yale University Press. From art book to iPad app: Josef Albers’ classic work undergoes a ‘magical’ transformation
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